The basic appearance of the artists was
intentional as they're meant to look scruffy and un-groomed as it is
part of their image. They beards are also a large part of their image
as it adds to their burly look. Their shirts are intentionally tight
to show their physique as they aren't intending on being shown as
scrawny because they are representing burly Vikings.
The first thing that you notice about
this picture is the strong use of the colour black, the artists are
dressed fully in black and the background of the shoot is also black.
This contrasts heavily against the artists light coloured hair and
fair skin so it makes them stand out more. The main intention of the
heavy use of the colour black is to make the artists look
intimidating.
The angle that the picture is taken
from is from a low angle to give the artists more height and make
them look larger overall. This is again to make them look more
intimidating and potentially aggressive.
The way the artists have been directed
to stand was very intentional for the they photographer was trying to
achieve. The are all stood closely but you are still able to see all
of their body shapes and sizes. They are also purposefully in a
specific way, not in any placement of their choosing but the way they
have been placed would be similar to their on stage placement. With
the singer at the front, the two guitarists by either side, the
bassist a bit
further back and the drummer right at
the back.
The way they all have their arms is
very purposeful as well as they are all hunching their shoulders to
make them look bigger as well as clenching their fists to add tension
to the picture. Their facial expressions are also very intimidating
as they are all making direct eye contact and aren't smiling at all
to again reinforce their intimidating look as this is a key
convention for bands within the same or similar genre.
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